MultiChoice South Africa is reportedly at it again with their yearly price hike being announced on April Fool’s Day but apparently this is no joke.
Yearly price hikes have become mandatory for South African subscribers and the 2019 hikes have been announced:
The hikes are not too unreasonable and compared to previous price structures it doesn’t look like customers will be forced to part with much more than they have already been paying.
Premium subscribers won’t even see their subscription rise and that makes sense as last year, DStv lost premium subscribers to the lower packages and competing services such as Netflix. Another increase for this package would have probably ruffled feathers and DStv thought against it for now.
If Multichoice’s Zimbabwe’s past behaviour is anything to go by, they will not follow suit as the past two occassions that subscriptions costs have risen in South Africa, they have stayed the same locally.
Comments
3 responses
I think consumers are taken for granted by DSTv, there is no other service provider or sector that has a “mandatory” price hike. I’d like to believe that DSTv should be incurring less overheads, per customer, now than it was 5 years ago. Subscriptions should be going down instead. No-one complains publicly because everyone wants to look like they can afford this luxury.
I would say April fools’ joke
That is insane no wonder guys choose to stream